1. CHALLENGES LEAD TO OPPORTUNITIES
2. CHANGE IS INEVITABLE
3. CARAVAN AS AN OPPORTUNITY
4. SMALL IS BEAUTIFUL
5. CAMPERVAN FACTORY WITH A RESEARCH BACKBONE
6. THE CARAVAHN
7. THE CARAVAHN ADVANTAGE
8. BUILD QUALITY ASSURED
9. PARTNERS FOR LIFE
1. CHALLENGES LEAD TO OPPORTUNITIES
- The pandemic era has been one of the most testing times for the tourism industry.
- Tourism was the first to be affected and the last to recover.
- However, in India, this has opened up one of the best opportunities in the industry – Caravan Tourism.
- Caravan Tourism has found favour from the Government of India.
- They have announced many initiatives to support the industry like providing subsidies
and the establishment of caravan parks. - Governments of the states of Maharashtra, Karnataka, Odisha, Madhya Pradesh, Uttar
Pradesh, Uttarakhand, Andhra Pradesh, Assam, Kerala, Tamil Nadu etc. are at the
forefront of this venture. - These states are already promoting Caravan Tourism by way of caravan parks,
campaigns, policy changes to facilitate approvals etc.
2. CHANGE IS INEVITABLE
- Holidaying in India is largely restricted to conservative form and heavily dependent
on hotels and public transport systems. - There is no standardization and guarantee of quality in service offered here.
- This situation is about to change, with the introduction of caravans in India.
- It is said that the Indians have not experienced real freedom for travel.
- India is waking up to experiential travel, camping, road trips and looking for safe
alternative holidaying options. - The caravan is looked upon as a model which makes one enjoy the travel and tourism
experience with the utmost privacy in every sense. - A family is facilitated with a mode of travel with privacy, security and also comfort.
3. CARAVAN AS AN OPPORTUNITY
- The Campervan Factory is aiming to venture into the nascent Caravan Tourism space
in India. - As per the pre-covid statistics, India had about 1,05,292 rooms from registered
hotels. - The total domestic footfall in them was 232.198 crores in 2019.
- According to industry operators, even to cater to 1 per cent of the conservative
tourism demand for a year, India needs to operate a minimum of 25,400 caravans. - It is expected to happen over the next 2-3 years.
- The first movers will get the brand and market share advantage.
- The Campervan Factory wants to be an early disruptor in this space.
- We are into designing, manufacturing and selling a wide range of innovative caravans
in India and the neighbouring SAARC countries.
4. SMALL IS BEAUTIFUL
- Caravans are normally of three types.
- Large ones are based on buses.
- Mid-sized ones are based on tempos.
Small ones are based on pick-up. - Based on research, the small-sized campers with 3-4 people capacity and mid-sized
campers are most suited for the Indian market. - The pick-up based small caravan is slated to be a bumper hit as it is more cost effective and easily maneuverable.
- The Campervan Factory has come up with a caravan design keeping in mind the
Indian mindset, taste, style, usage pattern, road and weather conditions and many such
critical analyses and facts. - Safety and Stability are given paramount importance.
- The customer comfort and experience are also taken care of.
5. CAMPERVAN FACTORY WITH A RESEARCH BACKBONE
- Campervan Factory Pvt. Ltd. is a research-based Caravan Manufacturing Company
based out of IIT Madras and incubated there. - We are designing, manufacturing and selling a wide range of innovative caravans.
Associated with the Advanced Manufacturing Technology Development Centre
(AMTDC) at the IIT, the Campervan Factory has the strength of a research backbone. - We intend to introduce innovative solutions for water management and waste disposal
from International Centre for Clean Water (ICCW). - We procure new generation glass solutions from Saint Gobain Research Centre.
We also have COMFOLD as our furniture partner.
6. THE CARAVAHN
- Campervan Factory ingeniously designed passenger pick-up and truck-based caravans
whereby all the convenience of a camper is offered on this platform. - We have tied up with Mahindra & Mahindra to launch Bolero Campergold based
Camper Trucks. - It’s the First-Time-Ever that an automotive OEM has ventured into the space of the
Caravan Segment in India. - Camper trucks offer a range of facilities, including smart water solutions, beautifully
designed fittings, and a comfortable interior, taking the weariness out of long drives
and unpredictable terrain. - Each camper truck offers a sleeping facility for four and a sitting and dining facility
for four. - It has a restroom fitted with a bio-toilet and a shower, a kitchen, complete with a
mini-fridge and a microwave. - A complete multimedia experience including television and other conveniences is also
included. - The multiple power solutions including the onboard 3KV Genset will ensure you will
never run out of power. - An air conditioner can be added as an optional accessory.
- It’s bound to capture the imagination of one-and-all and change the very dynamics of
caravan travel in India by serving the utility of both B2B and B2C customers in
multiple ways.
7. THE CARAVAHN ADVANTAGE
- Currently, the caravan market is dominated by the Tempo Traveller segment,
however, it has its unique challenges like lack of privacy for the travellers. - The Tempo Traveller requires special driving skills and needs the assistance of a
driver. - The advantage of Mahindra Caravahn from Campervan Factory is that they can be
driven comfortably by most car users. - It can be rented for self-drives, which will ensure privacy and safety.
- Unlike its bigger cousins, the Mahindra Caravahn comes easy on the pockets and
costs significantly lower than mid-sized and large-sized campers. - It is bound to serve as a complementary service rather than competition.
- The ROI turnaround time for Mahindra Caravahn would be far quicker compared to
any other campers.
8. BUILD QUALITY ASSURED
- Caravan refers to specifically constructed vehicles that are used for travel, recreation,
and lodging. - Caravans are a one-of-a-kind tourism product that encourages family-friendly tours
even in circuits/places where hotel accommodations are scarce. - The safety aspects are of paramount importance for the caravan construction.
- The local garages are willing to modify any changes as per the customer wishlist at
the cost of compromising the safety standards. - Most of these garages do not have ARAI certificates either.
- It will be a challenge to register these vehicles if it’s done thru garages without ARAI
certificates. - The Campervan Factory has tied up with the most advanced production facilities and
manufacturers in India. - It makes us the caravan company with the biggest manufacturing capability in India.
- Local garages may take an average of 3 months to build a caravan while the
Campervan Factory can build an average of 30 caravans per month. - State of the art technology and tooling are used in CARAVAHN production while
local garages are said to be making use of limited or inadequate tools. - The manufacturing facilities used by the Campervan Factory are all ARAI certified.
- This makes CARAVAHN a self-sustained unit, with strict adherence to the vehicle’s
ARAI certified specifications and standards and Central Motor Vehicles Rules
(CMVR) regulations. - The CARAVAHN comes with a manufacturer’s guarantee, which makes it special
among others.
9. PARTNERS FOR LIFE
- Campervan Factory provides a guaranteed returns scheme for our customers.
- Will handhold the customers and help them set up their caravan business.
- Will support the customers with the assistance of caravan parks across many regions
and states. - Will help them by giving options of various caravan routes.
- Will give assistance in government liaisoning, licensing etc.
- Will market and advertise on their behalf and find customers for them.
- Will give them bookings through our booking app.
- Will also promote cross-regional bookings for their customers.